User First is the basics of SEO
First of all, let’s check what SEO is like. SEO is an acronym for “Search Engine Optimization” and means “Search Engine Optimization”. Simply put, it’s a way to get your web page to the top of the search engine results screen.
There are various methods for SEO, but “user-first page creation” is a major premise. The theme of this article is “How to write a blog that is strong against SEO”, so I will focus on how to create articles and introduce the points of “keyword design”, “article composition” and “how to use images”.
Keyword design with readers in mind
“Keyword design” is one of the important factors to enhance SEO of blogs. Without this proper keyword design, it can be difficult to get users who want information to discover the existence of a blog. Now, let’s check the procedure and points for keyword design.
First, clarify the theme and readership of the blog
In order to design a keyword, it is necessary to clarify what kind of theme the blog deals with and what kind of reader it is supposed to be. Search engines tend to appreciate highly specialized sites, so if you are SEO conscious, you should say that you should unify themes to some extent across blogs.
Once you have narrowed down the themes covered in your blog, think about what kind of readers will be the target next. The following article explains in detail how to set the target. Please also check.
Explore target needs and determine keywords
Once you’ve narrowed down your target, it’s time to explore your target’s search needs. In this case, a keyword tool such as Google’s “Keyword Planner” is useful. With the Keyword Tool, you can see how many times the term you entered is searched for in a month, as well as see related keywords.
It is also effective to use Google Suggest. If you enter a word followed by a space in the search engine, some related search terms will be displayed. These are the most frequently searched and most relevant keyword suggestions that can help you understand your search needs.
Organize article structure by setting headings
Whether or not the content of the article is logically developed is also an important factor in blog SEO. The use of headings is useful for creating logically expanded articles that are easy to read. Now, let’s check the meaning and points of setting a headline.
What is the significance of adding a headline?
It is important to use “headlines” to make blog articles easy to read and logically develop. Adding headings to articles not only makes it easier for readers to find the information they are looking for, but it also makes it easier for search engines to understand the article structure and convey the content more accurately. What’s more, attractive headlines can lead to more reader interest.
How to set headings
Use “h tag” to add a heading. There are h1 to h6 in the h tag, and the smaller the number, the higher the importance. In principle, h tags should be used in the order of numbers. For example, h3 is used to organize the contents of h2, and in the “Points of article structure” in this article, it has the following structure.
<h2> Set headings and organize article structure <h2>
<h3> What is the significance of adding headings? </ h3>
<h3> How to set heading </ h3>
<h3> Points for effective heading </ h3>
Points for effective heading
Next, I will explain two points to keep in mind when adding headings. First of all, at a glance you can see what is written. It is important to keep the content as simple as possible, because if you have too many characters, you will not be able to understand the content instantly.
Another point is to include keywords that capture the needs of your readers. Including keywords in your headline not only makes your readers more interested, it also helps search engines to understand your content. Also, since search engines tend to place importance on keywords placed in front of headings, it is a good idea to keep that in mind when adding headings.
Enhance your blog SEO with images effectively
There is an image of SEO as a measure in the text, but actually using images is one of the points to remember to strengthen SEO of blogs. So what are the benefits of using images?
Relationship between blog images and SEO
First, let’s check the relationship between the use of images and SEO. At the moment, it’s not possible for search engines to be fully aware of the content and meaning of the image itself. However, it is possible to convey its content and meaning from the alt text of the image and surrounding text. Alt text, also known as alt text, is text that describes the content of an image.
By setting the alt text, not only will the search engine recognize the meaning of the image, but if the image is not displayed for some reason, the alt text will be displayed, even for users who are using the voice reading function. You can understand the contents.
In other words, it is also important in terms of improving usability, which is the basis of SEO. In addition, the accuracy of image recognition is improving day by day due to the development of AI technology. It is possible that the importance of images in SEO will increase in the future.
Points for using images on blogs
Let’s check the points when using images on blogs. As I said, set alt text when using images. To set the alt text, enter “alt =” text “” in the HTML <img> tag.
Also, there are some points in the images used. Of course, images with poor image quality will give a bad impression to the reader, but images with too large data size will also reduce the page loading speed and reduce usability. Use images that are as clear as possible, and use images compression tools to adjust the data to an appropriate size if the data size is too large.